Nivea embroiled in race row in Africa after releasing ‘lighter skin’ moisturiser commercial

NIVEA has become embroiled in a race row after an “appalling” moisturiser advert that promises ‘visibly lighter skin’ for black women.

The beauty brand is advertising its new Natural Fairness moisturiser to women living in Nigeria, Ghana, Cameroon and Senegal, reports The Sun.

Billboards show former Miss Nigeria Omowunmi Akinnifesi using the moisturiser to lighten her skin.

The German company have also got a TV advert for the product showing a black model’s skin becoming lighter after she applies the cream.

People have taken to social media to express their outrage and disgust that they should want “fairer” skin, and have been using the hashtag #PULLITDOWN to demand the removal of the adverts.

Nivea faces accusations of racism after releasing an ad that promises "lighter skin" for black women in Africa. Picture: Supplied

Nivea faces accusations of racism after releasing an ad that promises “lighter skin” for black women in Africa. Picture: SuppliedSource:Supplied

London entrepreneur William Adoasi slammed the TV commercial.

Sharing a clip of it online, he wrote: “This is why black businesses need to rise up and cater for our needs.

Nivea can’t get away with pushing this skin lightening agenda across Africa. Appalling.”

Fuse ODG, a British hip hop artist of Ghanaian descent, has also slammed the Nivea campaign.

On his Instagram feed, he posted an image of the ad, writing: “Kindly take down these billboards you have placed all over our beloved countries in Africa.

“I saw this one with my own eyes today in Ghana and we love our complexion the way it is. And if you don’t take these down. We will.

“Every African everywhere should stop buying any Nivea product. Tag the Nivea branch from your country so they understand how foolish this is!”

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The advert comes just one week after Dove was forced to apologise after an advert appeared to show a black woman turn white after washing with its products.

The beauty brand acknowledged it had “missed the mark” after the Facebook ad sparked a backlash that saw the company accused of racism.

The advert showed a black woman removing a T-shirt revealing a white woman underneath. The white woman then removes her T-shirt to reveal an Asian woman.

Hundreds of furious social media users have called for a boycott of Dove products calling the ad “disgraceful”.

She’s not shy! Bella Hadid goes braless at Victoria’s Secret fittings

TALK about a ‘naked’ outfit.

Supermodel Bella Hadid has worn a racy, nude-coloured bodysuit out in New York days after she confirmed she will again walk for Victoria’s Secret.

She teamed the revealing V-neck top with a gold Dior necklace, gold hoops with her hair slicked back in a ballet-style bun for her fitting with the American lingerie giant.

Bella Hadid has gone braless (again). Picture: Gotham/GC Images

Bella Hadid has gone braless (again). Picture: Gotham/GC ImagesSource:Getty Images

She’ll again model for Victoria’s Secret this year — her second time in the lingerie brand’s show. Picture: Gotham/GC Images

She’ll again model for Victoria’s Secret this year — her second time in the lingerie brand’s show. Picture: Gotham/GC ImagesSource:Getty Images

It comes after the face of Dior Beauty confirmed she will again walk in the Victoria’s Secret runway show this year.

Bella, of course, was a standout in last year’s VS runway show in Paris, where she came face-to-face with her ex-boyfriend The Weeknd as he performed on the catwalk.

‘F*** WHERE IT CAME FROM’: BELLA TALKS STYLE

Hadid showed off her trademark 90s-inspired style in the Big Apple today.

“If you see something you love, put it on. F*** where it came from,” Hadid told News Corp Australia in June.

“My style has always been different … I change it up a lot.

“I’ll come out in things that some people don’t understand, but that’s the great thing about fashion.”

Meantime, Bella’s sister, Gigi Hadid, confirmed overnight that she will appear on the lingerie giant’s catwalk for a third time in November.

But there’s still no word about whether Kendall Jenner will also be there.

Australian models Kelly Gale and newcomer Victoria Lee last week confirmed they were cast in this year’s Victoria’s Secret runway show, along with New Zealand-born Georgia Fowler.

Dressing alike! Gigi Hadid was also seen on her way to fittings at Victoria's Secret’s head office in New York. Picture: Gotham/GC Images

Dressing alike! Gigi Hadid was also seen on her way to fittings at Victoria’s Secret’s head office in New York. Picture: Gotham/GC ImagesSource:Getty Images

She was all smiles after confirming she’ll strut the VS catwalk for a third time. Picture: Gotham/GC Images

Aussie Muslim Miss World contender Esma Voloder says yes to gay marriage

OUR unconventional Miss World contender has declared her support for same- sex marriage as she prepares for the prestigious pageant.

Esma Voloder is due to fly to China today for the annual competition, vying for the crown against 139 other women from across the globe. The title will be announced on November 18.

The 25-year-old stunner told The Daily Telegraph yesterday she believed acceptance and respect were important parts of Aussie life.

Esma Voloder has waded into the same-sex marriage debate. Picture: Christian Gilles

Esma Voloder has waded into the same-sex marriage debate. Picture: Christian GillesSource:News Corp Australia

“I think it is Australian culture to have acceptance and these are the things we should continue to focus on and continue to talk about with respect,” Voloder told The Daily Telegraph, adding when asked about the marriage equality debate: “I believe that everyone has equal rights.”

Voloder worked as a criminal profiler before winning the Miss World Australia title in July and dedicating herself full-time to the cause for the next year.

Her Islamic faith sparked some criticism when she was handed her Australian crown, but the former social science and psychology student said she was prepared for that.

“I believe that everyone has equal rights”: Voloder Picture: Christian Gilles

“I believe that everyone has equal rights”: Voloder Picture: Christian GillesSource:News Corp Australia

“I am not a representative or a teacher of Islam. I try to be really careful with what I say because I just do the best I can from my understanding,” she said yesterday.

Shannon Molloy: A few reasons I should be allowed to get married

“Whether it is about my faith or my looks, criticism is something that is to be expected. Coming from a psychological background, I guess I am just trying to learn how to remain positive.

“If we want to talk about my faith and bring that into it — it teaches me why I am here and to focus on the ultimate goal, which is to do charity, do good … and to do the best you can with the time you have to be the best person that you can.”

The 25-year-old was born in a refugee camp after her family fled the Bosnian war of the early 1990s. The family settled in Australia a short time later.

The 25-year-old is set to fly to China to compete in the Miss World competition. Picture: Dylan Robinson

The 25-year-old is set to fly to China to compete in the Miss World competition. Picture: Dylan RobinsonSource:News Corp Australia

Voloder said her faith was an important part of her life but did not solely define her.

“I never focused on (Islam) as something that ­defined my identity,” she said.

“It is something I bring into my life to find a way to live it to the best of my abilities and I practise it in my life and I guess I am the example of what I believe in.

“I believe in an afterlife and I believe in God and I believe that our ­actions here are really important.”

Voloder said her faith informed her work as Miss World Australia.

The same sex marriage debate has ignited in recent weeks.

The same sex marriage debate has ignited in recent weeks.Source:AAP

“Knowing that I am watched constantly and knowing that my deeds are being held accountable and I have a responsibility to humanity while I am here, that is what I tend to focus on,” she said.

“I always do my best to be the representation of what I find in my faith to be the truth.”

How Sportsgirl’s new range of budget cosmetics stack up against the more expensive brands

WHEN it comes to cheap cosmetics, most of us don’t have a lot of confidence.

Will it cake? Will it last from day to night? Are panda eyes inevitable by lunchtime? It’s a pretty scary thought.

For apparel brand Sportsgirl, the beauty category hasn’t ever been at the top of their list.

But since the beauty boom, the category has quickly become one of their fastest growing — with consumers inhaling their budget line of lipsticks, eyeshadows and foundations.

This week, the well known Australian retailer relaunched their branding strategy by including a “Beauty Hub” and a ‘‘Beauty Bar” — which will allow customers to enjoy 20-minute makeovers at an affordable cost of $20 per session, which is fully redeemable on ‘Sportsgirl Beauty’ products.

But with cheap prices and a competitive market — what can a consumer expect from the new range?

Speaking to news.com.au, beauty content director and makeup blogger Rachael Brook has put the new Sportsgirl range to the test against the more expensive brands to see which product comes out on top:

Sportsgirl Pout About It ($9.95) vs. MAC Lipsticks ($36)

“Sportsgirl lipsticks play a huge role in their beauty collection, and it’s no surprise why,” she said.

“They come in a huge variety of shades and multiple formulas, so you have creamy, long lasting matte and now ‘silk’ options.

The Pout About It lipsticks are just $9.95.

The Pout About It lipsticks are just $9.95.Source:Supplied

MAC lipsticks retail at $36 per unit.

MAC lipsticks retail at $36 per unit.Source:Supplied

“Formula wise, they’re actually quite similar to MAC. They’re very comfortable to wear and the quality is equally as great, so it really comes down to the pricing being the biggest difference, at $9.95 for Sportsgirl and $36 per unit for MAC.

Sportsgirl On The Glow Illuminating Palette ($14.95) vs. Anastasia Glow Kit ($72)

“I have to start off by saying that I’ve run out on multiple Anastasia Glow Kits in ‘Sundipped’ as it’s been a long time favourite of mine.

“I love an out of this world highlight and both of these palettes really deliver that.

The On The Glow palette comes in four shades and retails at $14.95.

The On The Glow palette comes in four shades and retails at $14.95.Source:Supplied

The Anastasia Glow Kit retails at $72.

The Anastasia Glow Kit retails at $72.Source:Supplied

“The On The Glow palette is quite a lot smaller than the Anastasia Glow Kits, however this is also reflected in the price. I actually love how compact the whole package is, it’s great for travelling. You get four shades in each palette which are stunning highlights, but they also look gorgeous on the eyes.

Rachael has compared Sportsgirl's budget makeup range against more expensive brands, and loves the glow of the $14.95 Sportsgirl palette.

Rachael has compared Sportsgirl’s budget makeup range against more expensive brands, and loves the glow of the $14.95 Sportsgirl palette.Source:Instagram

“I really studied these hard to try and find a difference between the formulas, but the best thing I can come up with is that the Anastasia formula has an ever so slightly more ‘wet’ look about it. “If you’re looking for an affordable highlight palette — the Sportsgirl one will definitely live up to your highest expectations.”

Sportsgirl CC Cream (AU$12.95) vs. IT Cosmetics CC+ (AU$58)

“The biggest downfall with the Sportsgirl base products is their lack of shades. Their CC cream comes in four shades, where as It Cosmetics have seven shades (although that’s still a small range in my opinion).

“I have a feeling Sportsgirl will expand their shade range over time, but what I do love is that for now, while they only have limited shades they do also sell Lightening and Darkening Drops which means you can customise your foundation or CC cream shade to suit your skin tone perfectly — it’s genius.

The IT Cosmetics CC cream is a cult favourite, and comes in seven shades.

The IT Cosmetics CC cream is a cult favourite, and comes in seven shades.Source:Supplied

The Sportsgirl CC Cream is $12.95, but only comes in four shades.

The Sportsgirl CC Cream is $12.95, but only comes in four shades.Source:Supplied

“I’d recommend owning the adjusting drops whether you have your perfect foundation shade or not, as your skin tone constantly changes throughout the year.

“The formula blends beautifully onto the skin and it delivers a medium to full coverage whilst still feeling lightweight.

“The Sportsgirl formula sets as a slightly more matte finish — I’d call it a velvet finish- compared to the It Cosmetics which looks a little more luminous.

“Both products are on par for colour correcting dark circles and I haven’t had any problems with creasing.

Rachael is a big fan of Sportsgirl's cheap base range, including their $12.95 foundation and CC creams.

Rachael is a big fan of Sportsgirl’s cheap base range, including their $12.95 foundation and CC creams.Source:Instagram

Sportsgirl Eye Shade It Burgundy Palette (AU$19.95) vs. Kylie Cosmetics Burgundy Palette (AU$53)

“I use Kylie’s eyeshadow palettes very regularly — The Bronze Palette is my jam. I haven’t used The Burgundy Palette as much because while I think her colour selection is gorgeous, I’d personally really only use two-three (out of nine) shades regularly.

“This is where I think Sportsgirl have really shone through — their colour selection is on point. All of the colours are very wearable.

“You have everything you need in the one palette; base shades, transition shades, highlight shades and deeper tones to take your look from day to night time.

The Sportsgirl I Shade It Burgundy looks very similar to the popular Kylie Cosmetics palette.

The Sportsgirl I Shade It Burgundy looks very similar to the popular Kylie Cosmetics palette.Source:Supplied

The Kylie Burgundy Palette retails at AU$53.

The Kylie Burgundy Palette retails at AU$53.Source:Supplied

“There’s also a couple of cooler tones in the palette which makes it even more versatile.

“Kylie’s palette really misses a great highlighting shade, and all of the tones are quite warm. While you get 9 shades in both of these palettes, the Sportsgirl one is noticeably larger, so again you’re getting more bang for your buck.

“Both formulas are incredibly buttery, pigmented and blend beautifully and there’s a nice mixture of matte and shimmery formulas. Also, don’t even get me started on the Kylie Cosmetics shipping! It can take weeks to arrive, so I probably don’t even need to mention how much easier it is to get your hands on the Sportsgirl product.”

Sportsgirl Brush with Fame Set (AU$24.95) vs. Zoeva Rose Golden Brush set (AU$126)

“The big difference between these brands is that Sportsgirl brushes have synthetic hairs and are vegan friendly. Zoeva do have a bamboo range which are 100% synthetic hairs, however most of their brushes have a blend of natural and synthetic hairs.

“To cut a long story short — natural hairs are always going to feel softer and they generally blend powder formulas such as eyeshadows better than synthetic hairs will.

“In saying that, the Sportsgirl brushes are made from great quality synthetic hairs, and they blend cream products brilliantly.

“The Sportsgirl brushes come in a 7 piece set, however I have different feelings about each one so I’ll give a general breakdown of that.

“Firstly, at this stage I would always reach for a Zoeva Luxe Soft Crease Brush over the Eye Blend brush in the Sportsgirl set for blending powder eyeshadows. They’re soft, fluffy and make blending a breeze.

The seven piece brush set retails at $24.95.

The seven piece brush set retails at $24.95.Source:Supplied

The Zoeva eight piece brush set will cost you AU$126 from Sephora.

The Zoeva eight piece brush set will cost you AU$126 from Sephora.Source:Supplied

“The Eye Blend brush from Sportsgirl is quite flat so I’d be more likely to use it for applying cream eyeshadows or for pressing a shimmery powder eyeshadow onto my eyes, not for blending the edges.

“In that way, I feel like they’re missing a fluffy, blending brush in the Sportsgirl kit. Their Shade brush is great for adding details or for using under the eyes, but again, it’s not really fluffy enough for blending.

“Sportsgirl have their face brushes sorted in this kit, the Buff brush is awesome for blending in foundation or even for applying cream products, and their Bronze and Powder brushes are great for any powder applications — blush, bronzer, highlighter if you wanted to.

Rachael Brook says natural hairs in brushes are always going to feel softer and they generally blend powder formulas better than synthetic hairs.

Rachael Brook says natural hairs in brushes are always going to feel softer and they generally blend powder formulas better than synthetic hairs.Source:Instagram

“I don’t use the Foundation brush often as I prefer a buffing brush for that, so I’d reach for the Buff brush instead, but that comes down to personal preference.

“Their Line & Define brush is great for brows or for defining your lash line. I think the Sportsgirl brush set is a really great option for anyone who is just starting to use brushes or for anyone on a budget — it is great quality for the price and suits everyday use, however as a professional makeup artist I’m probably going to get more use out of my Zoeva brushes as the quality is perfect for professional use.”

Rihanna is bringing her Fenty Puma pop-store Down Under

SHE staged one of the most talked about shows at New York fashion week — making an entrance on the back of a dirt bike and debuting a line of high-heeled thongs.

And now Rihanna is set to open a pop-up store Down Under.

The Wild Thoughts singer’s Fenty Puma line will be stocked exclusively at a temporary location in Sydney before it’s available elsewhere to Australian shoppers.

It comes as she launched Fenty Beauty – a line of make-up – at Sephora stores globally last week, as well as holding a hot-ticket runway show in the Big Apple.

Purple reign. Rihanna at her Fenty Beauty launch in London today.

Purple reign. Rihanna at her Fenty Beauty launch in London today.Source:Getty Images

Her autumn/winter Fenty Puma 2017 collection will hit the racks at an American college dorm-themed temporary store for four days from next Thursday, located at Foot Locker’s George St flagship store in Sydney.

Her motocross-themed Fenty Puma collection was a huge hit at New York fashion week.

Her motocross-themed Fenty Puma collection was a huge hit at New York fashion week.Source:Getty Images

“I wanted the entire collection to be very diverse,” Rihanna — who is also Puma’s creative director — said of the range.

“I wanted different silhouettes, I wanted small silhouettes, I wanted huge silhouettes, I wanted colour, stripes, plaid; I wanted to play around, and I felt like a back-to-school theme was the best way to do that.”

She was hands-on backstage in the Big Apple.

She was hands-on backstage in the Big Apple.Source:Getty Images

Key pieces include her signature flatform “creepers”, laced up thigh-high boots and apparel including varsity-inspired sweaters, snap trackies and zip-up hoodies in preppy hues like maroon, white and navy.

The collection she unveiled last week in New York — for spring/summer 2018 — will launch in stores next year.

Supermodels including Taylor Hill, Stella Maxwell and Adriana Lima, along with model-of-the-moment Kaia Gerber, strutted in the motocross-themed show, which featured pink sand dunes and was staged at Park Avenue Armory.

Victoria’s Secret model Taylor Hill sported Rihanna’s heeled thongs on the runway.

Victoria’s Secret model Taylor Hill sported Rihanna’s heeled thongs on the runway.Source:Getty Images

Top model Adriana Lima in a Fenty Puma onesie.

Top model Adriana Lima in a Fenty Puma onesie.Source:Getty Images

Following her college-themed drop, RiRi’s next Fenty Puma collection includes activewear, bathers, oversized spray jackets, luxe trackies with cut outs at the sides, and biker-style thigh-high boots.

‘Total anatomy shading’: Lee claims Body Optix jeans will make you look skinny

Image result for ‘Total anatomy shading’: Lee claims Body Optix jeans will make you look skinnyLOOKING skinny in a pair of jeans just got easier with a line of denim that claims to slim a wearer’s figure with contouring.

Yep, contouring usually refers to makeup as made famous by Kim Kardashian.

Now, Lee Jeans has launched the “Body Optix” collection, a line of 16 denim items designed with laser technology to enhance the body with age-old optical illusions and lighting principles, Forbes reports.

“This collaboration between designers and scientists, you see this all the time at Apple, you see it at Tesla, but you don’t see it in our industry and I think it’s really the future; it’s very exciting,” said Steve Zades, transformational innovation spokesman at VF Corporation’s Cognitive and Design Lab.

VF’s vision scientists partnered with Lee denim designers to craft the pants, then used lasers from Jeanologia, a Spanish laser company specialising in textiles, to make them a reality, the New York Postreports.

Using the hi-tech lasers to highlight the denim to ideally flatter the frame, Body Optix also capitalises on basic design elements, like curve-cut pockets, to slim and shape the wearer.

This “total anatomy shading” approach takes the same rules of contouring that are currently popular in the beauty world and practicing them in fashion, Zades said.

“Once the consumer sees the benefit of these optical designs — they are going to want to see it delivered in lots of ways,” he added, noting that in this Instagram-obsessed era, these fashion-forward looks are going to be more desirable than ever.

Initially launched in Asia, Lee’s Body Optix styles will be available in Europe in March 2018, before a wider expansion the following year, Forbes said.

Ultimately, if this denim can truly deliver, perhaps all of our thinning photo apps will become a thing of the past.

Join The Bridesmaid Revolution With Les Héroïnes

VANESSA COCCHIARO is on a mission to bend the bridesmaid norm. You know the scenario: five women forced to wear the same gown, despite the fact they have neither the same taste nor body shape. Her soon-to-launch brand, Les Héroïnes, aims to redefine ideas around bridal party wear with a collection of affordable jumpsuits, dresses and separates made in the same fabric and colour palette.

“The idea started when a good friend asked me to be her bridesmaid,” the former stylist told Vogue. “The bride asked me what I wanted to wear; I said a suit and was quickly shut down. While worrying about having no choice and becoming a bridesmaid carbon copy, I started thinking, am I crazy? There must be other women out there who have a more contemporary view of dressing.”

We’ve already seen “mix-and-match” bridesmaid collections from the likes of J Crew and ASOS, but Les Héroïnes feels different. Each flared sleeve, asymmetric hem and delicate waist tie has her stylist’s eye, and the approval of her industry friends too. From graphic design to make-up, photography and models, Les Héroïnes has been a collaborative passion project. “I know my strengths and weaknesses and no ship sails alone,” Cocchiaro explained. “Gaining different perspectives and incites helped me to create something beautiful.”

Individuals get a special shout-out in the names of the pieces: “I have a soft spot for the suit, as the jacket is named after my mother, Antonietta.” Others pay homage to influential women, who have helped change history. Emmeline Pankhurst, Rosa Parks, Simone De Beauvoir and Maya Angelou all manifest themselves on the tonal silky pieces. “Quite often when people think of heroines they automatically think of a fictional character,” she continued. “I want to celebrate real women.” Real women who think outside the occasionwear box.

Browse the collection below, and register at Lesheroines.com to find out the November launch date.

Confessions of an e-commerce addict

I’M A prime candidate for those cheap clothing sites that flood your social media feed. I’m a total shopaholic sucker.

And somehow Google, browser cookies and my Facebook data have created the perfect storm for cheap clothing sites from China to exploit my weakness. They know exactly what I want before I even want it.

When an ad for a floaty “cotton blend” top appeared on my Facebook feed I couldn’t look away. And to seal the deal, it was endorsed by one of my most stylish Facebook “friends.”

“Anna Helmrich likes Fray.” It assured me.

I spontaneously clicked on the link whereupon I was badgered from every available angle by SHOUTY POP-UPS.

“JENNY IN FRESNO, UNITED STATES JUST BOUGHT THIS TOP!”

“EVERYONE IS GOING CRAZY FOR OUR LATEST FLOATY TOP!”

“HURRY! ONLY 3 LEFT!”

I could not click on “ADD TO CART!” fast enough. I was even worried when the feed took a while to refresh that I may have missed out.

I placed my order. And waited. Meanwhile, on Facebook …

Anna Helmrich also liked this dress.

Well, if it’s good enough for Anna ...

Well, if it’s good enough for Anna …Source:Supplied

Oh my god! I like that dress too! Linen, three-quarter sleeves to cover my fadoobadahs and a shapeless A-line cut to cover all evidence of having ever carried children. It’s like they KNOW ME!

I clicked. I bought. I waited.

And waited. And waited.

And waited.

“Please be patient, we are busy ripping off the entire female population of the western world right now.”

Three weeks later, the floaty top that EVERYONE IN THE UNIVERSE was going crazy for, had still not arrived.

I emailed the floaty top people. I was assured with a quirky little friendly: “We’re such a cute little bespoke company of gals making their way in the rag trade,” that I was a valuable customer and my floaty top would arrive soon.

About 25 days later, it arrived.

It looked the part but as I slid it out of the packaging, it nearly set my house on fire – the fabric practically sparked on contact. Undeterred and thinking about Jenny in Fresno who was probably also rocking this top RIGHT NOW, I tried it on.

OH MY GOD, NOW I WAS ON FIRE. I was suffocating inside the cheap polyester or whatever Satan’s fabric they had made this thing out of. PLUS it was pretty much completely see through and call me uptight, but I’m so not into showing off my utilitarian bra and stretch marks.

Bra straps not included.

Bra straps not included.Source:Supplied

I took it on the retail regret chin and put the top in the bag earmarked for Vinnies.

Meanwhile, I assured myself that the other company, Burlap, had seemed way more reputable. Their name even sounded like a linen sack made in California and the price seemed too realistic ($US52.99) to be a cheap knock-off. So I waited with great expectations.

And waited.

And waited.

Three weeks. Nothing.

I emailed the site. I received an email almost identical in tone and syntax to the one I had received from Fray. This time, I noticed that it had that distinct, English-is-not-my-native-language-but-I’ve-pasted-in-this-paragraph-from-the-resolutions-centre-manual feel about it.

Two more weeks later my package arrived. Here’s what was in it.

This does not look like a floaty linen dress.

This does not look like a floaty linen dress.Source:Supplied

Just to remind you, here’s what the original ad looked like.

Just to remind you, here’s what the original ad looked like.Source:Supplied

Is it just me? Or do these two images not match? Plus, the fabric was, it was like … cheap couch upholstery or something. Clearly another innovative creation from Satan’s fabric lab deep in the Xiangzhou province.

I put it on and instantly felt like I was wearing one of those foil panic blankets they give people when they find them in a snow cave they dug after being buried alive by an avalanche.

I checked the package for a refund policy and found this “we’re such a cute small bespoke company and pwease be nice to us” flyer.

Hang on a minute, that flyer looks familiar.

Reality bites

Reality bitesSource:Supplied

So those bespoke little companies making fashion-forward clothes at great prices for free-wheelin’ fashionistas? They’re all part of one giant conglomerate of rip-offery that just keeps spawning new sites with cute names.

I know. THIS IS TOTALLY NEW INFORMATION. (Also: How could I not have known this?)

I looked up Fray online and found a Facebook page dedicated to the cause.

Okay, so fool me once, shame on you, fool me twice and I’ll ask for a refund.

I emailed for a refund. I waited. And waited. And waited. Nothing.

Then came an autogenerated reply assuring me that I was valuable and they had received my email. It also informed me that because they are such a cute little bespoke company of breezy gals, things take a little longer.

“Have a great day!” Winky face made of punctuation!

So I did what any self-respecting shopaholic would do

I opened a Paypal dispute. Oh that put the wind up them. They sent an email asking for a photo of the item. I sent a photo. I waited. And waited.

Meanwhile, I went all Four Corners on their arses: I checked Anna Helmrich’s Facebook page to see if she had actually ever liked Burlap Apparel or Fray. She hadn’t. SORCERY!!!

I waited another week. I sent another email. They replied again asking for a photo of the item. Again.

So I went rogue. I’m not proud of it, but in this day and age, sometimes the only way to get a refund is to fight fire with fire. I started spamming their Facebook feed with negative comments. I inboxed them about their refund policy. I posted on my own Facebook page about what scammers they were.

About a week later, the money for the dress was mysteriously refunded. I say “mysteriously” because it just appeared in my Paypal account. No cute message from the gals, no instructions for where and how to return the made-from-Satan’s-fabric item – nothing. Just the money.

It seems they didn’t want the dress either.

A quick browse around the internet told me that others have not been so lucky.

Then I did one more thing which everyone should now do. I changed my Facebook ad settings so that Facebook and any third parties who pay for Facebook data, couldn’t track me once I left their site. This means they can’t get data on what you buy and target you with ads that will completely SUCKER you in.

You can also check the Scam Adviser website if you want to check on the reputation of clickbait eCommerce sites and any other cute and breezy sounding clothing site.

Meanwhile, I wonder how Jenny in Fresno is doing.

Watch what happens behind-the-scenes at a Victoria’s Secret casting

Image result for Watch what happens behind-the-scenes at a Victoria’s Secret castingAS IS tradition, Victoria’s Secret has released the first in its Road to the Runway video series, which details the making of the Victoria’s Secret Fashion Show — from day one to show day.

First up, the casting.

Released via Youtube today, the first video goes inside the casting process in New York, following model hopefuls auditioning to be in the show.

Australia’s own Victoria Lee, plus the likes of Dilone and Roosmarijn de Kok, are spotted as the castings include new and returning models — but notably absent are any Angels, who don’t have to audition for the show.

Casting director Sophia Neophitou-Apostolou calls the selection process “rigorous” and it is clearly just as nerve wracking for Victoria’s Secret as it is for the models. Everything including walk, portfolio and attitude is taken into account.

Calling it the “best line-up ever”, Neophitou-Apostolou definitely has us excited for Shanghai come November.

Watch the entire video here:

Paolo Sebastian creator Paul Vasileff ends Adelaide Fashion Festival with Disney collaboration

It’s farewell to the Adelaide Fashion Festival and welcome to the wonderful world of Disney as seen through they eyes of Paolo Sebastian creator Paul Vasileff.

An audience of 1000 looked on in awe as the Young Australian of the Year brought to life his boyhood dream of collaborating with and creating couture inspired by the cinema legend for the festival’s finale at the Torrens Parade Ground.

Paolo Sebastian with models Juliet Searle and Madison Stubbington, ahead of his Disney-inspired show for Adelaide Fashion Week at the Torrens Parade Ground. Picture: Tom Huntley

Paolo Sebastian with models Juliet Searle and Madison Stubbington, ahead of his Disney-inspired show for Adelaide Fashion Week at the Torrens Parade Ground. Picture: Tom HuntleySource:News Corp Australia

Model Akiima walks the runway at the Paolo Sebastian show for the Adelaide Fashion Festival. Picture: Tom Huntley

Model Akiima walks the runway at the Paolo Sebastian show for the Adelaide Fashion Festival. Picture: Tom HuntleySource:News Corp Australia

Vasileff set the scene with an enchanted forest for a runway and an evocative medley of timeless tunes from Walt’s vault as the soundtrack for his Spring/Summer 2018 collection titled Once Upon A Dream.

But it was the couture that truly cast the magic spell — a mesmerising mix of fairytale ball gowns, dresses, capes and a jumpsuit, many adorned with embroidered motifs — such as the poison apple, bluebirds and a clock face to represent the stroke of midnight — and song lyrics.

The Paolo Sebastian show was the finale for the Adelaide Fashion Festival. Picture: Tom Huntley

The Paolo Sebastian show was the finale for the Adelaide Fashion Festival. Picture: Tom HuntleySource:News Corp Australia

The show, starring the face of the festival Akiima and Adelaide supermodel Madison Stubbington, was also streamed live on Facebook where it was watched by Paolo Sebastian fans around the globe including Mary Costa who was the voice of Princess Aurora in the 1959 Disney classic Sleeping Beauty.